Broke Brewing Company became more than just an idea in the spring of 2018. Excited by the possibilities afforded by the upcoming law changes and the prospect for our brewmaster to strike out on his own, the plans were made.
Breweries, for those that are unaware, involve a lot of coordination to navigate the complex set of rules and regulations placed on the industry by Federal, State and local regulations. These factors plus the time and resources required makes a formidable barrier to entry into the industry. Every brewery that opens their doors should be duly applauded, and thankful to the helpful community of brewers that helped make the way easier for others to follow.
We made our plans and set forth down the path! At this stage we weren’t yet Broke (hehe). During our first year into the project we found our chosen name wasn’t trade markable and an initial investor dropped out. If we continued without finding a replacement, we would be cutting our funding very close; we would be going for Broke… DING DING DING!!! It hit us there and then, that Broke Brewing perfectly embodied the spirit of our venture! One shot to make it or break it meant we would be brewing or bust. This became our rallying cry and is what we lean on when times get tough and the going isn’t easy. Go for Broke. That’s what we do here and what we are about. We hope that we can inspire others to follow ours, and the many other entrepreneurs in this industry’s footsteps in whatever direction they lead you in!